A solo Airbnb co-host with eleven years of SuperHost experience needed a site that to present his services and grow his client base. We built a single-page personal-brand site that leads with voice, uses real revenue charts as proof, and treats every section as an argument for not picking a volume-based property manager.
The Brief
The client manages a small, hand-picked portfolio of short-term rentals across Venice, Los Angeles, Yucca Valley / Joshua Tree, San Diego, and Lansing, Michigan. He is not an agency. The pitch - "By a Host, For Hosts" - depended on the site sounding like one person, not a company.
The brief was to make the site feel boutique without making it feel small: confident voice, real numbers, and reviews pulled in directly from an Airbnb SuperHost profile with 1,900+ five-star stays.
Design Approach
Big yellow color blocks paired with full-bleed lifestyle photography, set against a bold display headline system. Copy carries personality on purpose - microcopy like "The form is too long, annoying, but 100% gluten-free." is treated as a design element, not an afterthought.
The standout module is "Showing You The Money!" - two case-study cards that screenshot the actual Airbnb earnings dashboards from real listings, with before/after revenue numbers. Proof beats claims.
What we built
- Single-page anchor nav Smooth scrolling to section
- Live Airbnb reviews plugin Custom Reviews plugin pulling in names, avatars and review directly from Airbnb listing
- Tooltip style contact form in header Instead of scrolling to a form on the page, a tooltip contact form appears upon click
A closer look
